December 1, 2006

Sire’s work featured in 2007 publications

With the dawn of the new year just around the corner, the design industry is releasing new 2007 publications to major booksellers such as Amazon, Barnes & Noble, and other popular distribution outlets. Sire Advertising’s work was selected to appear in a number of these annual works including American Corporate Identity 2007 and Logo Lounge III.

Thirteen Sire projects were published in American Corporate Identity 2007. These include brochures and catalogs for national and international clients as well as corporate logos for a broad range of businesses and organizations.

This perennial publication features groundbreaking designs in seven categories including: logos, complete identity programs, corporate identity manuals, letterhead designs, package designs, signage and environmental graphics, and corporate brochures. Over the years many trendsetting styles have first appeared in this series, and it has since become an essential resource for design professionals everywhere.

Two logos developed by Sire will also take their place among an elite group of hand-selected identities in the 2006 edition of Logo Lounge III: 2000 International Identities by Leading Designers.

Logo Lounge III is part of an annual series documenting the work of top designers. Offering visually compelling and inspirational ideas for the best in the field, the book features 2000 logos as well as an in-depth look behind some of the year’s most compelling identities.

In both cases, Sire’s projects were chosen to appear in the books because they were awarded honors through these publications. Winning works were selected by an expert panel of creative directors, graphic designers, and industry professionals who have worked for renowned firms on some of the world’s most famous brand and advertising campaigns.

“The design community has overwhelmingly embraced these publications as resources and inspiration,” said Sire President Shawn Felty. “We are proud to have our clients’ work published along side some of the world’s most recognized brands and so many of the top advertising agencies.”

To learn how Sire can help you build your business and increase your market share, contact Sire today or call (570) 743-3900.