May 28, 2010
Fresh ideas from the NYC tradeshow
NEW YORK—Sire Advertising representatives Shawn Felty, President; Kimberly Felty; and Sarah Hanson, Marketing Consultant & Corporate Promotions, attended the recent Advertising Specialty Institute (ASI) tradeshow at the Javits Convention Center in New York City.
With more than 2,500 distributors from 1,177 firms represented at this year’s show, ASI is the world’s largest network of suppliers specializing in apparel and advertising promotional products.
“ASI New York introduced thousands of new promotional products and services that Sire can now offer to our clients to help them build awareness and grow their businesses,” said Hanson. “Meeting with other industry professionals at the ASI show provides an excellent platform for exchanging ideas that we can use to develop effective marketing strategies for our clients.”
Established in 1998, the ASI Show was created for ASI member distributors and suppliers and attracts more than 30,000 attendees annually. Offering a full education conference and networking opportunities, this year’s ASI Show posted a strong attendance and welcomed distributors from 38 states and 13 countries.
Sire Advertising specializes in results-driven marketing communications programs for national and regional companies. Sire’s strategic approach to marketing integrates traditional, Web, and new media solutions. The agency has won more than 100 national and international design awards in seven years. For more information, please contact info@sireadvertising.com or call (570) 743-3900. |
