Housing Authority of Northumberland County
One of Central Pennsylvania’s most viable low-income housing
options, the Housing Authority of Northumberland County provides
families and individuals with an assortment of rental and ownership
programs. To open up their services to a number of new audiences,
HANC began working with Sire Advertising in early 2003 on a full
image revamp designed to coordinate with a yearlong promotional
package. A campaign which has produced measurable results on a number
of fronts, Sire’s effort has thus far included a HANC logo,
print and cable TV advertising, a new Web site, and a number of
printed pieces.
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