Housing Authority of Northumberland County

One of Central Pennsylvania’s most viable low-income housing options, the Housing Authority of Northumberland County provides families and individuals with an assortment of rental and ownership programs. To open up their services to a number of new audiences, HANC began working with Sire Advertising in early 2003 on a full image revamp designed to coordinate with a yearlong promotional package. A campaign which has produced measurable results on a number of fronts, Sire’s effort has thus far included a HANC logo, print and cable TV advertising, a new Web site, and a number of printed pieces.