Bloomsburg Health System

Sire developed a new Web presence for the Bloomsburg Health System that offers a landing page with quick and easy access to the Bloomsburg Hospital, Bloomsburg Physician Services, Columbia Montour Home Health and Hospice, and the Bloomsburg Healthcare Center.

In addition to creating the front-end design and architecture of the main hospital site and physician services page, Sire developed custom programming for three maintenance areas, which allow personnel in various Hospital departments to update content through an easy-to-use maintenance feature.

To simplify the employment process, the site gives human resources personnel access to post new positions, update current, and delete the outdated. This password-protected feature makes updating the site fast and simple! Sire also created an online tool to allow applicants to apply online and post a resume for review by hospital staff.

As physicians are brought onboard, the new site also allows human resources personnel to update listings and post live for presentation on the Web. Sire also added another time-saving feature to the site, which gives the communications department the ability to post events and accompanying photos. Articles are separated by month and can be easily removed or edited when necessary.

Designed as a brand-building tool and educational resource, the new site has streamlined the Health System’s processes internally and solidified its professionalism within the community.

In addition to the Web site launch, Sire produced and placed two award-winning :30 television spots promoting the health system’s Columbia Montour Health and Hospice program