Ghezzi's Restaurant & Lounge

Sire Advertising's partnership with Ghezzi's Restaurant & Lounge began several years ago with the design of the organization's new menu and has since grown to incorporate a variety of marketing materials, including billboards as well as the launch of the organization's first–generation Web site presence, complete with photography, search engine marketing, social media, and a content–management tool!

With an emphasis on Ghezzi's unique dining experience and delectable menu offerings, Sire has been developing a series of billboards aimed to promote the restaurant and lounge while cross–selling gift certificates as everyone's favorite gift for all occasions! Sire assisted with everything from concept development and photography to design and placement.

Sire also led all phases of the Web site development from photography and art direction to deployment. The site's upscale creative design, with rich colors, textures, and vibrant photography, is analogous to Ghezzi's quality dining experience and alluring atmosphere.

The site allows visitors to conveniently locate Ghezzi's menu, specials, and hours and includes a photo gallery, which gives visitors a first–hand look at Ghezzi's beautiful facility. The online menu is an added feature for patrons to browse Ghezzi's signature dishes, desserts, and drinks before they arrive for an evening of fine dining and entertainment. To top it off, Sire also developed a content management system, which allows Ghezzi's staff to make routine updates to the specials and menu areas of the site!

A contact form was also included on the Web site to allow visitors to register for the Ghezzi's E–newsletters online. And, for patrons who need directions, Sire also implemented a Google map feature on the home page and contact page.

To leverage the benefits of the social media, Sire developed a Facebook page for Ghezzi's to keep in touch with patrons 24/7 as well as update them on specials and events!